Pinch
Meals, decided

Never ask “what’s for dinner” again.

Pinch turns a TikTok, a Reel, or a recipe link into a plan you can shop and cook. Hands-free in the kitchen, so your phone stays clean.

Coming soon to the App StoreSee the real app
Pinch recipe library with saved recipes
Pinch weekly meal plan calendar

Four things.
One calmer kitchen.

Import

Any link becomes a recipe

Plan

Weather-aware weekly plan

Shop

List builds itself

Cook

Voice and hand gestures

Less bookmarking.
More finished meals.

Real screens from the real app — here’s what each one actually does.

Any recipe link becomes a real recipe.

Share a TikTok, Reel, YouTube video, or a link from any cooking site straight into Pinch. It pulls out the ingredients and steps so you’re not scrubbing back through a video with wet hands.

TikTok & ReelsYouTubeany recipe site
Pinch's Import Recipe screen with a field for pasting a TikTok, Facebook, or recipe website link
Ingredients Pinch pulled out of an imported recipe

Pinch fills the week in one tap.

Pick the dates, and Pinch lines up meals against your recipes, servings, and the weather — soup on the cold night, something quick on the busy one.

weather awareone-tap planservings
Pinch weekly plan showing 3 meals planned with a real recipe scheduled for dinner

Your plan turns into a shopping list on its own.

Every meal you plan adds its ingredients to one list, so you’re not standing in an aisle rebuilding it from memory.

auto-builttap to check off
This week’s list9 items
Cooking oil
Garlic, ginger
Salmon fillets
Ramen noodles
Built from 3 planned meals

Keep moving while Pinch keeps the place.

Voice commands and hand gestures move between steps, open ingredients, and start timers. Your hands stay on the food, not the phone.

voicehand gesturestimers
Pinch cooking step with a running timer
Pinch listening for a voice command while cooking, with hand-gesture and mic controls visible

Three small moments.
One much calmer kitchen.

01

Find something good.

Share the recipe while you are scrolling or paste the link later.

02

Make a plan.

Pinch lines up meals, weather, servings, shopping, and prep.

03

Cook with both hands.

Follow the next step and let the reminders do their job.

Useful first.
Honest always.

Your recipes stay yours.Pinch does not sell personal information or use it for third-party advertising.
Reminders have a reason.Each nudge is tied to a meal you planned or a step you are cooking.
You choose the controls.Use voice, hand gestures, both, or neither. Pinch remembers.

Start with your recipes.
Plan more with Pro.

Free

For the occasional cook

$0, always

  • Keep 20 recipes (10 starters + 10 of your own)
  • Import from any recipe website, no limit
  • 15 free AI imports from TikTok, Reels, and video
  • Hands-free cooking with voice and gestures
  • Timers built into every step
  • Build your own shopping lists
Get started

Pinch Pro

For planning your whole week

$3.99/mo$29.99/yrSave 37%

  • Everything in Free, and…
  • Unlimited saved recipes
  • Unlimited AI imports from TikTok, Reels, and video
  • Weather-aware weekly meal planning
  • Shopping list built automatically from your plan
  • Reminders to thaw and start cooking on time
Start 7-day free trial

Subscriptions renew automatically unless cancelled. One introductory trial per subscription group. Prices vary by region; the App Store shows your local price and billing terms before you confirm. Your saved recipes and plans remain accessible if Pro ends.

Bring the recipe.
Pinch brings the rest.

Pinch is built for people who love finding recipes and want the cooking part to feel just as good.

Join early access